They chose Long Beach, CA in case anyone is just skimming Lemmy. According to another article, one of the main reasons was to attract engineering talent.
Rivian is based just 25 miles south in Irvine and there’s Fisker in LA. Tesla and Lucid have a presence in the Bay area, so could be a play to lure those who want to relocate south as well.
Aptera is also in Carlsbad.
Yeah, that’s cool and all, but how are they going to pay engineering talent enough to move out there? LA and Orange County housing isn’t cheap…
What do you mean “how”? They’re a multi-billion dollar company.
I guess it depends then on the number of engineers, but they’d probably need a substantial pay raise to justify moving out to such a high COL area.
They’re engineers. They’re going to be well-compensated. They can afford to live anywhere. That’s why they live or want to live in Long Beach, and why Ford is going there to attract them. You act like no one lives in Long Beach.
My experience as an engineer is that companies now are paying sub-living wages, so maybe I’m a tad jaded, but…
Not all engineers are the same. If you’re the kind of “top talent” that Ford is trying to recruit, you’re probably well-compensated and can live wherever you want.
Or you’re just willing to accept living on scraps for some reason, like most Californians. Don’t know why they do it exactly, but the point is that they do. That’s why CA is “Silicon Valley” and it’s precisely WHY the prices are so high.
It’s good they’ve finally got bullied into building affordable EVs. Still to be seen what they consider affordable my guess is the $30-35k mark. Also will they make smaller, reasonable cars or just platform the bulky SUVs?
